Some of you may have seen that we recently became an accredited B Corp here at Doppler. It was almost a year to the day that we received our accreditation, and what a whirlwind that year was! We learnt so much through the application process, and now we're absolutely delighted to be part of such a massive force for good in the world of business.
Read MoreOver the last 18 months, many of us have had to adjust and switch up our place of work. With more of us than ever now working remotely and the climate crisis regularly making the headlines, have you found yourself wondering how to ensure that you're making the best eco decisions whilst working from home? Then you're in luck! Read on for some handy hints and tips to help you be eco-friendly whilst working remotely.
Read MorePracticing Mindful Marketing means that as marketeers and humans we take responsibility for the way in which we promote products and services. That we think about values and purpose, not just profit and growth and we pause and breathe before we react.
For decades, marketing has not had the best reputation and has (in many cases) become a murky cesspool of cheap incentives, urging customers to buy more of what they don’t need. Breakthroughs in understanding psychological behaviour have seen a rise in manipulative emotional tactics used by the old-school press and ‘new wave’ social media moguls alike; it is the playground of real-life Don Drapers and Mad Men the world over.
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